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Aliza Sherman is a new media entrepreneur, author, women's issues activist, and international speaker.

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Business Information by Gladys Edmunds

Business Information by Gladys Edmunds
At age 15 Gladys developed a travel service that would prosper for more than 30 years. She is a national award winning entrepreneur, keynote speaker, author and columnist. Visit her at www.gladysedmunds.com

Set Yourself up for Success

Set Yourself up for Success

Dear Gladys,

I have been in business for several years. Recently I was diagnosed with diabetics. I’m wondering if I should or even if I will be able to continue in my business. That doctor visit and diagnosis really took the wind out of me. Right now, I feel good but I don’t know how long it will last. I’m actually afraid of what the future might hold where my health is concerned, and how it will affect my business. Is it possible to get beyond my fear and if so how do I do it?

Thanks - A. L.

When you write “The diagnosis really took the wind out of me,” keep in mind that statements like this can be self-defeating. Set yourself up for success. There are many ways to do this and here are a couple of ideas.

First, set reasonable and seeable goals. In most games – hockey, basketball, tennis, and soccer – players are always able to see the goal that they are trying to reach. Take baby steps toward the life that you want, it will be much easier to reach your ultimate goal without worrying about future situations that you can’t see at this point.

The next thing to consider is how to look at fear. Fear is one of the greatest obstacles of life. How to get beyond fear is a common question. Most fear is of failure. Why stay in the marathon if you’re afraid you are not going to finish? Why stay in the business if you are afraid that it will ultimately fail, be it from sickness, or lack of business? Experience shows that if you fear you will most likely fail.

Get beyond fear by acknowledging it, facing it, and talking to yourself about it. Become familiar with the fear that worries you. Write a letter to your fear demon so that you can face it clearly and straight ahead. It is through this process that you will neutralize the fear and weaken and even possibly eliminate it. Keep in mind that not all fear is bad fear. The fear that keeps you from stepping off a bridge is a good fear. The fear that drives you to produce excellent work to avoid losing a client can be a healthy fear for a lot of new entrepreneurs. However, you must learn to recognize the difference between fears that are real versus those that are not.

Finally, one of my friends is a hair dresser. When she was 53 years-old she opened her salon that she had saved for over a ten-year period. One day she called several of us who are close friends together to meet for cocktails. During the outing, she announced that several weeks earlier she had gone to the doctor for a routine colon exam only to discover that she had stage two cancer and would be undergoing aggressive chemo and radiation therapy.

After we each let her know that we were available to help in any way possible, someone asked if she thought it might be a good idea to close her business until her treatment was over. Without hesitation, she said that her beauty salon would continue to be open for business and she would be the one running the company as usual. She went on to say that her company and her full recovery would be successful.

Sometimes planning and preparing for activities and events gives us just the medicine we need to make life worth living, especially if we view the plans in a positive light.

I can understand your concern about your health, but there is not one of us who can be certain as to when the road will turn. Employing a healthy and holistic plan for our daily lives is essential – healthy eating, regular exercise, vitamin supplements, a good balance between relaxation and activity is all a part of it.

In the meantime, keep in mind that success is a choice that we make. It is easy to get caught up in life’s obstacles and troubles. My hope and wish for you is that you take the road less traveled and choose success. My friend did!